5 Lessons From Apple's Rise to #1 Tech Company

Submitted by jotibasi on Thu, 05/27/2010 - 00:15.

Whether Apple is # 1 Tech Company or I would leave that up for a debate as it is very subjective.  In my opinion, Tech is a lot bigger than just Macs, iTunes, iPhone, iPad or mobile apps.  However, there is no question that Apple is indeed a great company with Steve Jobs being not only a great CEO but also an excellent marketing machine. BNET's Steve Tobak has some good lessons from Apple's turnaround.  Interestingly enough Luck is on the top of his list, something I have heard from few others in the past too.

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